How to Navigate a Yacht Show Like a Pro

“Yacht shows play a central role across the entire yachting ecosystem,” says Anders Kurtén, CEO of Fraser Yachts. “They’re not just for buyers, but for everyone involved in bringing a yacht or charter vacation to life. For clients, they offer the opportunity to step on board multiple yachts, compare options, and make informed decisions with direct access to expert guidance.”

That access extends beyond the yachts themselves. In a business driven by relationships, meeting brokers and crew in person can shape decisions as much as the vessels on display. But be p...